Development of a Visitor Economy Strategy for Hackney



We undertook a detailed product audit of what is on offer for visitors in this borough in East London through which we were able to identify its particular strengths and weaknesses. A perceptions survey was carried out with people outside the borough to enable us to understand what people thought about Hackney, as well as wide consultation with local stakeholders. The Visitor Economy Strategy and Action Plan identified themes through which the Visitor Economy should be developed (such as arts, food and sport) and suitable stakeholders / groups to take them forward with the Council in a facilitating role.