Guidance on Destination Management Plans
Client: VisitEngland
Date: 2012
The need for successful destinations to have clear Destination Management Plans (DMPs) which cover all aspects of planning, developing, managing and promoting tourism is increasingly recognised worldwide. VisitEngland commissioned The Tourism Company to develop a set of guiding principles for the preparation of DMPs, based on our extensive experience of all kinds of destination. The principles set out the stages to follow, including agreeing on the process, gathering evidence, formulating objectives, identifying actions and keeping abreast of results.
