Launch of North Wales Tourism Strategy, prepared by The Tourism Company

21/01/2010
The Tourism Partnership North Wales has launched its new tourism strategy for the region. The strategy, prepared by The Tourism Company in 2009, sets out a way forward for the important sector, which contributes 37,000 jobs and £1.8 billion to the local economy. The strategy identifies four priorities for the industry:
- projecting the distinctive strengths of the region
- investing in product excellence
- providing an outstanding experience
- working together in partnership
Click here to view a report of the launch on the BBC website and here to download the report in full.