Tourism Review of Walsall Illuminations



Tourism Review of Walsall Illuminations picture
Client: Walsall District Council
Date: 2005
TTC was part of a team that undertook a review of this traditional, seasonal attraction in the West Midlands that currently attracts around 200,000 visitors each year. We reviewed the concept, assessed the economic impact and considered proposals for how the event could move forward, satisfying a wider range of audiences and maximising the local benefit. With SQW.